• Need an urgent and precious information ?
• Need a review of an action ?
• Need to rectify the shooting after extrinsic unforeseen?

• Reliability
• Speed
• Cost economy

The fast study is « tendency » or « statistic » meeting your expectations and needs.

Your questions concern the tendencies ? We propose you the Fast Quali

Field of coverage/intervention
• The image and the perceptions
• The concept test, communication, names of brands and packaging  

Methodology :
• Qualitative study by focus groups

Sampling :
• Two focus groups in big Tunis
• Participants are recruited according to rigorous standards that guarantee reliability and representativeness of the target

Our trumps :
• Professionals with long experience
• A dynamic, interactive and deep animation
• An asset of focus groups and in depth interviews varied and richest
• A sharp knowledge of the Tunisian consumer
• A reactivity which will satisfy you entirely

Outputs :  
• DVD of recording of the focus groups.
• A brief report presenting the main tendencies
• Practical recommendations answering clearly the departure questions

Finality

• Your decision taken within 36 hours on the basis of reliable and concrete data. 

Field of coverage/intervention :
• The concept tests, communication, names of brands and packaging,
• Notoriety study,
• Consumption study, penetration and use of products,   

Methodology :

• Quantitative study by face to face interview

Sampling :
• Interview at home or any other agreed place 
• 200 persons in big Tunis
• Criteria of recruitment of the target :
• Age, Sex, SPC
• Product penetration > 50%
• Questionnaire :
• Simple, clear, without any ambiguity
• Closed questions
• Length: 10 minutes

Our trumps :
• Confirmed professionals advising you about the step and the most relevant questions
• A reliable ground and a rigorous control
• Performant tools of analysis
• Conclusions leading straight to decisions

Outputs
• Toplines in PPT format (Tables and graph with easy interpretation)
• Data base in Excel format
• Practical recommendations allowing you to make the most optimal decisions.

Finality

• A clear vision of the market, supported by numbers for an optimal decision only in 10 working days.