[L'Institut El Amouri] - Tunisie :: Etudes Marketing : Produits

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. Brand image studies

. Positioning studies

. Satisfaction studies

. Studies of usage, habits and attitudes

. Packaging tests

. The pre and post advertising tests

. Product testing

. Brand name studies

. The Mystery Shopping

. The Tracking

. Price studies

. Ethnographical studies

. Omnibus study : OMN'IEA

. Fast studies

. Medical studies

. Presentation

. Our mastered techniques

. Qualitative logistics

. Our mastered techniques

. Our quantitative logistics

. Engineering in training

. Conferences and training programs

. Human force training/ CRM

. Organisational diagnosis of the firm

. Quality formation

The teams of El Amouri Institute carry out more and more medical, pharmaceutical and para-pharmaceutical studies.

These studies are realized for medical organizations and pharmaceutical laboratories as well as for foreign consulting firms.

Below, a non exhaustive list of our studies carried out in this domain.

Medicines prescription studies.
Brand image and product perceptions studies.
Concept test.
Patients studies.
Pharmacy studies .
Recall tests.
Etc.