INSTITUT EL AMOURI
Rechercher :

. Les études d'image et de notoriété
. Les études de positionnement
. Les études de satisfaction
. Les études d'usages, d'habitudes et d'attitudes
. Packaging tests
. Le pré-test et post-test publicitaires
. Les tests de produit et les dégustations
. Les tests de noms de marque
. Le Mystery Shopping
. Le Tracking
. Les études de prix
. Les études ethnographiques
. L'omnibus OMN'IEA
. Les Fast studies
. Les études médicales
. Présentation
. Nos techniques maîtrisées
. Notre logistique quali
. Nos techniques maîtrisées
. Notre logistique quanti




















. Ingénierie de la formation
. Séminaires et stages de formation
. Formation facteurs humains/ CRM
. Diagnostic organisationnel de l’entreprise
. Formation à la Qualité




The intervention known as Tracking bases itself on continuous inquiries for a dynamic follow-up of marks and communication. The repetitive character allows you to reveal variations in real time as well as factors acting on the image and the marketing research of the mark or still on the target customs of consumption.


Tracking offers you an access to the information in time. It allows you to follow the evolution of your product with your target and to estimate the impact of advertising campaigns allowing you to react quickly to the variations of performances and changes of production.

Tracking also offers you the possibility to evaluate the satisfaction of your customers and supplies you with information concerning the evolutions of the degrees of affection and migration on time. The dynamic character helps you to rectify and to adjust your strategies according to their placing.

 

 
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