Recruitment: Considering that recruitment is a determiner of the success of focus groups, the El Amouri Institute grants to this step of the intervention all the interest that it demands.
The recruitment of the interviewees in various qualitative studies is confided to a specialized team of El Amouri Institute, trained exactly for this very specific work.
The progress of qualitative studies: The animations of focus groups as well as the conversations are realized by professional and experimented driving forces controlling the various techniques of qualitative studies. ESOMAR / CCI Standards
Logistic aspects : El Amouri Institute realizes qualitative studies on various groups of the Tunisian territory in urban and rural areas. The groups take place in specially equipped rooms for this purpose.
Nearness and ability to react: During all the period of realization of the study, the team, responsible for the qualitative interventions is always open to the demands of the customer. A feedback and a follow-up of the study periodicals are regularly communicated to you, thus, allowing you to be aware of the least evolutions. We remain always available, reagent and flexible to all your demands relative to the study.