[L'Institut El Amouri] - Tunisia

Quality Charter of EL AMOURI INSTITUTE

Fundamental principles which guide our interventions in the Marketing studies domain

I.    Respect for confidentiality and the rules of deontology.

II.    Respect for the interviewees, in particular by protecting their anonymity

III.    Rigorousness, honesty, and professionalism in the fulfilment of each phase of the study, namely on the level of:

The certification and the training of the interviewers
The field work
The monitoring and supervision of the field
The criteria for the selection of the interviewees
The analysis of the results

IV. Respect for the agreements concluded with the client, namely on the level of:

The sampling
The deadlines
The general requirements for the implementation of the study

V. A commitment to meet all of the study’s goals

VI. . Total objectivity, with no outside influence in the interpretation of the results obtained

In all our operations, we rigorously adhere to the international quality norms CCI/Esomar.